We understand
medical device marketing
We have 30+ Years Industry Experience
The global medical devices market is growing. Medical device manufacturers are facing more competition, forcing them to do more to make their products stand out.
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As your partner, MRC will implement new marketing strategies to help you effectively compete, differentiate your products, and capture market share.
Who we are
MRC Medical Communications is a full-service agency, who specializes in helping medical device brands grow.
Our Services
Corporate Launch
Audience research, positioning strategy, message, brand development and public relations
Grow Your Brand
We consult and employ a personalized proven process that informs and engages.
When your marketing is built on a targeted strategy, your bottom line grows
Product Launch
Product naming, product strategy, campaign concepts, message development, media planning, content, social media marketing and public relations
Clinical Education
Product training, animated product demos, videos, medical illustrations
Sales Support
Brochures, product demo, pitch deck, playbook, product videos,
all product assets
Digital Solutions
Corporate website, landing pages, videos, animations, online ads, lead nuturing, mobile app development
We fit in where you need us, our services are a la carte by contract
Who we are not
NOT JUST AN AGENCY.
WE’RE AN EXTENSION OF YOUR ORGANIZATION.
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We are constantly seeking to improve our understanding of science, branding, effective communications and market insights. We create content that entertains, educates and provides the answer.
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We help medical device manufacturers more effectively connect with decision makers in:
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Hospitals and Health Systems
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Ambulatory Surgery Centers
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Long Term Care
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WE HAVE ONE GOAL:
TO BUILD & GROW YOUR BUSINESS
What set us apart
100
More than 100 product launches and new company introductions
We can serve on a consultative basis, manage specific products or function as your internal marketing department, providing you with comprehensive in-house research, marketing consultation & strategies, advertising and public relations services.
The relationships we have built with providers, clinicians, associations and patients over the past 30 years allows us to offer our clients a well-rounded perspective that can ensure program success.
30
More than 30 years experience building medical brands and introducing new products and services
75
75 National and International Awards for creative and production excellence
We have been acknowledged by our peers and industry experts, nationally and internationally
"We could not have been happier with the work that MRC did to launch our new service. They are responsive, enthusiastic, highly creative, very professional and deliver on time. From the start to the finish, they are a pleasure to work with."
Hilary Benjamin
Clients we serve
AMONG THOSE WE'VE SERVED
Our clients have achieved their growth goals, maintained market leading position and in a number of cases have successfully navigated the M&A process with our help
But, above all Results Matter
We have the insights, marketing knowledge and resources to arm you with the right strategy, messaging and content to help grow your business.
Create effective materials
Execute a proven strategy to grow
Inform and Engage
Because Results Matter
We have the insights, marketing knowledge and resources to arm you with the right strategy, messaging and content to help grow your business.
How We Work
OUR APPROACH
ALIGN
Marketing and Sales must work together.
Our goal is to align your sales and marketing to build and grow your business.
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ANALYZE
We analyze your organization. We examine your strengths and weaknesses. We talk to your stakeholders. We look at the market and your competition.
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EVALUATE
We evaluate your competition in the same manner. We create integrated strategies that are consistent with your corporate vision, mission and Total Value Proposition – updating these as needed.
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COMPLETE
Once the evaluation is complete, we guide you in choosing the best course to maximize your opportunities, minimize your threats, perhaps even turning those threats into opportunities.